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CMIST Short Course :: Intermediate :: Questionnaire Design

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Dates:25 February 2015
Times:09:30 - 17:00
What is it:Short course
Organiser:Cathie Marsh Institute for Social Research
How much:£195, £140 (Price varies on specific criteria. Contact Short Courses Administrator for more information.)
Who is it for:University staff, Adults, General public
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  • In category "Short course"
  • By Cathie Marsh Institute for Social Research

Rubbish in, rubbish out – have you ever discovered too late that your survey questions did not deliver useful or useable data? Through looking at a wide range of pitfalls, this course explores ways to assess the effectiveness of existing questionnaires as well as how to write successful new ones. It combines suggestions from the research literature on questionnaire design with a very practical approach. Common errors in the wording of individual questions are examined as well as how to combine individual questions into a meaningful questionnaire. Special features for interview versus self-completion surveys (postal and web) will be discussed as well as an introduction to methods to test survey questions. This course is suitable for people new to questionnaire design as well as those who have experience in questionnaire design, but would like to brush up on the latest thinking. It would be particularly appropriate for those who anticipate conducting a survey and who wish to learn about questionnaire design. The course stands alone, but is designed as a precursor to other courses in survey design, in particular, the courses on ‘Standardised Multi-Item Scale Development for Surveys’. Together these courses provide an excellent basis for developing your expertise in survey methods. Please note that the design of standardised multi-item scales based on psychometric principles will not be covered as this is handled in a separate course.

Price: £195, £140 (Price varies on specific criteria. Contact Short Courses Administrator for more information.)

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Jon Davis

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