Introduction to Experimental Design (introductory)
| Dates: | 12 June 2017 |
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| Times: | All day |
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| What is it: | Short course |
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| Organiser: | Cathie Marsh Institute for Social Research |
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| How much: | £195
/ £140 for those from educational and charitable institutions
/ The Cathie Marsh Institute (CMIST) offers 5 free places to research staff and students within the Faculty of Humanities at The University of Manchester and the North West Doctoral Training Centre. Postgraduate students requesting a free place will be required to provide a letter of support from their supervisor. |
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| Who is it for: | University staff, Current University students, General public |
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This course is designed for those interested in the design, conduct, and analysis of experiments in the social sciences. The course will examine how to design experiments, carry them out, and analyse the experimental data. Positioned in the context of online market research, the course will also cover the use of experiments in market research.
We will discuss various designs and their respective differences, advantages, and disadvantages. In particular, basic and factorial designs are discussed in greater detail. Basic experiments involve a manipulation of one independent variable. Factorial designs involve a manipulation of two or more independent variables (factors). In factorial designs it is of particular interest to understand how combination (interaction) of the two (or more) factors affects the outcome. Differences between within (paired) and between-groups experiments are explained.
The course includes a review of statistics background that is needed for conducting and analysing experiments. We will start with hypothesis testing and discuss most commonly used techniques for analysing experimental data: t-test, Analysis of Variance (ANOVA) and Analysis of Covariance (ANCOVA). SPSS software will be used to analyse the data.
Price: £195
Concessions: £140 for those from educational and charitable institutions
Offers: The Cathie Marsh Institute (CMIST) offers 5 free places to research staff and students within the Faculty of Humanities at The University of Manchester and the North West Doctoral Training Centre. Postgraduate students requesting a free place will be required to provide a letter of support from their supervisor.
Travel and Contact Information
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Humanities Bridgeford Street
Manchester
